Event & Community Executive

The Events and Community Executive is responsible for delivering local events and community initiatives across BrewDog Bars, bringing national campaigns to life in-bar and supporting teams with event execution and community engagement. The role drives visibility and footfall by ensuring local activations align with brand standards and resonate with local audiences.

Key Responsibilities:

Campaign Delivery

• Execute national campaigns with local relevance

• Distribute event toolkits and marketing materials

• Support bar teams with brand-aligned activations

• Ensure consistency in brand presentation across all bars

Events and Activations

• Plan and deliver events and in-bar launches

• Lead the events calendar to drive revenue and engagement

• Innovate and deliver community-focused events

• Manage suppliers and logistics for in-bar activities

• Oversee event timelines and post-event reporting

Content and Brand

• Share and develop content ideas for social channels

• Ensure consistent brand tone and visual identity

• Provide local insight and feedback to the wider team

Team Collaboration

• Work closely with Operations Managers and General Managers

• Act as the connector between central marketing and bar teams

• Share performance updates, feedback, and upcoming plans

Tracking and Reporting

• Monitor campaign uptake and engagement

• Gather feedback and report on activity success

• Maintain marketing trackers and calendars

What We’re Looking For

Experience

• Experience in marketing or events, ideally in hospitality, retail, or FMCG

• Proven ability to coordinate multi-site activations

• Experience working with creative, content, or digital teams

Knowledge

• Strong understanding of brand marketing and event execution

• Familiar with social media trends and campaign delivery

• Awareness of customer engagement techniques

Skills

• Highly organised and strong project coordination

• Excellent communicator and team collaborator

• Proficient with digital tools (e.g. Google Drive, Canva, email platforms)

• Able to manage multiple priorities in a fast-paced environment

Personal Attributes

• Practical, dependable, and proactive

• Collaborative with sound judgement

• Passion for hospitality and creating great experiences

Additional Requirements

• Willingness to travel regularly

• Flexibility to work evenings or weekends when needed for events