Location
London
Department
Marketing

About Us

COMPANY SHARES  | 10% PROFIT SCHEME | PENSION ENHANCEMENTS UP TO 10% | 4-WEEK SABBATICAL EVERY 5 YEARS | STAFF DISCOUNT | EXTRA HOLIDAY DAY EACH YEAR | ADDITIONAL PAY FOR EACH BEER EXAM PASSED

We love great craft beer. We want everyone to be as passionate about it as we are – and our central team are vital in this mission. Every single person in our team can shape our future for the better, whether that’s for our people, planet or our incredible beer. Because we expect great things from you, we give great things back. 

HOP STOCK | We believe in sharing our success with our crew and have a unique Hop Stock benefit for our salaried team. That means you share in our success, and if we grow strongly, we win together.

PROFIT SHARE | Via our ground-breaking Unicorn Fund, we give away 10% of our profits, to our amazing crew members, every single year. We wouldn’t be able to do it without you so it’s only right we share the success together.

PENSION ENHANCEMENT | We increase our contributions to your pension up to 10% of your salary so together we can properly invest in your future. And, since the statutory amount all businesses pay is 3%, our decision to pay above that shows we’re taking your future seriously.

4-WEEK SABBATICAL| After every 5 years here you will receive an additional 4 weeks off to spend doing whatever you want.

STAFF DISCOUNT | 25% off in bars, 30% off online and 50% off BrewDog Merch to fill up your fridge and your wardrobe* (*don’t put your hoody in the fridge though)

ADDITIONAL HOLIDAY DAYS | For every full year completed up to your 5th year with us we add on one additional day’s leave above and beyond your initial entitlement. You therefore get an extra full week off at 5 years every single year onward to rest up.

BEER TRAINING | We love beer and we want you to love beer too, so we’ll support you through the internationally-recognised Cicerone qualifications, so you can love it almost as much as we do. We’ll also pay you more for each level you pass.

AND A LOT MORE | Okay, deep breath… enhanced sick pay, healthcare, life assurance, high street retail discounts, employee assistance programmes, enhanced family friendly policies around maternity and paternity leave, pawternity leave, DE+I and crew forum groups and an allowance to quality check some beers each month!

We’re also the world’s first carbon negative beer business. We’re focused on making sure that we, and future generations, have a planet to brew great beer on. Our industry leading techniques help us create and deliver unique beer whilst doing our bit (and others’) for the environment.

About The Role

Do you know how to talk to people on social? Do you fancy a challenge? Are you thick-skinned and talented enough that you can deal with keyboard warriors on a daily basis?

 

If you can say yes to all those questions, maybe you could be the newest member of BrewDog’s brilliant social media team. We’re looking for a Social Media Executive with a real flair for community management, who can make sure we’re having the right conversations on our channels.

 

If you know anything about BrewDog, you’ll probably know that working in this team is a pretty unique experience. We need people who are funny, clever, hard-working and willing to dive into BrewDog life. (FYI, you will also need to conform to our ‘no d*ckheads’ rule)

 

BrewDog’s social media provides a window between the people who drink our beer and the people who make it. With audiences totalling in excess of 1million likes & followers, our online communities have a direct line to talk to us, engage with us, provide feedback and be involved in everything we do.

 

From #MashTag, the world’s first crowdsourced beer, to Twitter storms and all the behind-the-scenes access you could wish for, our marketing team is committed to creating a two-way conversation with audiences all over planet Earth.

 

If you think you could help with that, get applying…

 

 

 

MAIN DUTIES

 

  • Delivering brand tone of voice across social channels, appealing to existing and potential new audiences.
  • Taking initiative on reactive and proactive content to engage our audience. Identifying relevant reactive moments to elevate our social presence, as well as creating moments for heightened audience engagement through conversation generation.
  • Engaging with inbound messages across social channels and identifying audience moments for content purposes.
  • Working with BrewDog’s international social accounts, to ensure consistency across our global channels and ensuring content is distributed across all regions
  • Social media listening through adoption of social listening software.
  • Creating and assisting with social-first content briefs to creative team.
  • Sourcing and clearing user generated content.
  • Liaising with customer support over product, retail, experience and delivery enquiries to ensure timely response.

About You

  • Past experience working on social media channels for brands – preferably brands where tone of voice is a key part of their social media content.
  • Previous experience of working in fast-paced, quick-turnaround environment.
  • Demonstrable examples of social content and campaigns you have been involved in.
  • Skilled copywriter with proven ability to adopt and deliver a brand tone of voice.
  • Comfortable working in a fast-paced environment with quick turnaround deadlines.
  • Some experience of using the big platforms’ own analytical tools to measure performance
  • Not essential, but photoshop skills and experience in photography are a bonus

 

 

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